Why List with us?

We do more than just list your home in MLS!

We are always thinking of ways to gain as much exposure for your home and trying to get for the most money possible.

We are in a buyers market and probably will be for the foreseeable future. And, if you don’t work with agents who understand that market from a buyer psychology, then your property may sit on the market an extended period losing money every month. I have ben involved in negotiating real estate purchases since 1993 when I forst started. I have worked with very sophisticated buyers and sellers and have become a student of the art of negotiations. You need an agent who has the experience and confidence to represent best in your negotiations to get your home sold.

I help you understand the market conditions, how to improve the desirability of your home, how to get your property sold quickly, and sold for the most money. I also listen to you and take into account your requirements for the sale — you have complete control with no hard sell tactics.

During the negotiations, I personally present offers to the buyer’s agent and, if they are available, ask the buyers be present when I do so. This allows me to discuss the advantages of your counter-offers and significantly increases the chance of reaching agreement. Most agents won’t do this.

We also have a great internet focused marketing plan that gets your property exposed to buyers. Today over 95% of buyers use the internet to find properties … this is especially true in coastal/resort areas where most buyers are from out of town. Your property is syndicated to websites like, Trulia, Zillow, Yahoo, New York Times, Wall Street, and many more … maximizing your exposure to the buyers before they arrive. And, I also work hard at Search Engine Marketing — why you were able to find . that helps me to reach out to some of the most affluent buyers in the market.

We will provide the following:

The correct selling price of a property is the highest price that the market will bear. To assist you in determining the correct asking price, we will provide you with a comprehensive market analysis of comparable properties that have recently sold and that are currently for sale in your neighborhood.

We will show you how you may best prepare your home for showing and advise you of any necessary repairs. You will be kept up to date on the state of the market, the sale of similar properties and any other factors which may affect the marketing of your property.

The major selling points of your property will be distributed to other real estate firms throughout the community.

Island Realty is open seven days a week from 9:00am to 5:00pm (Monday through Saturday) and 11:00am to 5:00pm on Sundays. We are located less than a mile to the entrance to Fripp Island.

We will use an advanced computer system to identify people who have been looking for properties in your neighborhood. They will be contacted and given the details of your property.

If appropriate, open houses will be arranged and held during reasonable hours.

We will advertise your property in appropriate publications and communicate the results to you.

Every step in the sales effort will be made available to you. My Progress Report will keep you up to date. It may be a simple email or telephone call, but we will communicate frequently.

We are able to work with local banks in an effort to offer pre-approved mortgages which encourage buyers by letting them know the mortgage potential in advance. We will provide professional financing guidance to both the buyer and seller.

My Marketing Plan

We are committed to offer the highest standards of professional service to all of my customers. To assure you that your property is marketed to its fullest potential and to obtain the highest possible market value, the following will be completed:

1. Prepare CMA to establish fair market value
2. Prepare and sign listing agreement
3. Promptly input listing information into MLS
4. Place your property in our inventory
5. Place electronic lock box on property
6. Notify all local agents of this new listing
7. Schedule property for office tour
8. Prepare a “Visual Tour” for the web, MLS and
9. Schedule property for all available agents to tour
10. Mail ‘Just Listed’ flyers to Beaufort agencies
11. Place ad in publications
12. Phone all potential buyers with details of listing
13. Arrange showings for other agents
14. Contact you regularly with verbal or email progress reports
15. Review marketing activities
16. Pre-qualify potential buyers
17. Present and discuss all offers on property
18. Negotiate the transaction with other agents
19. Finalize the sales contract
20. Confirm that all contingencies on sales contract are completed
21. Finalize the closing

See what our customers have to say about us!

“In April of 2012, a Beaufort lawyer whom I knew recommended Todd McDaniel as a person that could be helpful as our agent in selling a five bedroom house on Harbor Island. I engaged Todd after corresponding with him through emails. Within a month we had a signed contract and the house closed in June.

Todd did everything that one would expect of a good agent. He sent a letter to us (my wife and I) discussing several price points that he would suggest we pursue, depending on projected timelines, after examining our property and reviewing the market at Harbor Island. We told him how to proceed and we set our price. He had flyers advertising the house the day we met him there in person. Within weeks thereafter, we had a lowball offer. After additional negotiations and several counter offers, we told Todd that the prospective buyer was not in our ballpark and we were going to walk away. Without blinking an eye he conveyed that information to the buyer’s agent. Immediately, we had a new offer that met our price.

Todd was always professional, timely and he did his homework. His knowledge of the marketplace was excellent. He answered our questions with clarity. If there was a piece of information we wanted that he didn’t have, he would get it. He was able to work with and communicate with the buyer’s agent even when information was slow in coming or difficult to get. In short, he persevered until we had the offer we wanted.

We would recommend Todd McDaniel without reservation.”

Michael Abbott

“Thank you , Todd! You went above and beyond to helping with all of our concerns. Your knowledge of the market was critical in getting our home sold when we needed it most. You really made us feel at ease.”

Susan Flaker
Louisville, KY

“Excellent service! Todd was very easy to work with. We felt very confident in Todd.”

Mr. & Mrs. A.P. (Buck) King
B eaufort, South Carolina

“Stellar service. Todd offered good advice which proved beneficial. Based on local market and current conditions. I base my rating of Island Realty on my experience with Todd McDaniel. I would recommend him to others looking to buy/sell property in the area."

Keith Splittler
Ridgeway, SC

“Superior service. Very happy with Todd’s service and professionalism ”

Diane & Don Wixted
Beaufort, SC

“I have listed several properties with Toddd and each time found him eto be very capable of handling any situation that may arise. Todd is innovative and tenatious. Hard to find someone willing to work for you as as hard as Todd does.”

Mac Simone
Columbia , SC